Ellie Mental Health

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About Ellie Mental Health


Liquid Capital: $75,000

Net Worth Requirement: $300,000

Franchise Fees: $60,000

Royalty: 7.50%

Training and Support: Available

Home Office: Mendota Heights, MN

CEO: Erin Pash

Ellie Mental Health

Investement Range $201,013 - $404,957


About Ellie Mental Health Franchise

Ellie provides mental health services for all ages. Offering individual therapy, couples counseling, and family therapy, psychiatric medication management, and community-based mental health services.

We vow to be really and truly different from other mental health care providers. The mental health field presents barriers not just for clients and the community, but also for the helpers, therapists, and creatives who do this work. Ellie knew that if it wanted to be truly different, it would have to problem-solve barriers in the field at all levels.

Ellie Core Values

Our core values drive all that we do, and help us align with our “why”. We do what we do because it makes sense, and because of science, of course. An abundance of research says that taking intentional time to help your mental health increases your overall well being and life satisfaction. Our services are an opportunity for your brain to take a break. A break that includes support from a professional secret keeper who will ride with you on your emotional journey and offer guidance along the way. Our core values ensure that all of our actions from the impactful connections between client and therapists to the big business decisions align with our goal of providing innovative mental health services that fill a gap in our communities.

Why Ellie Mental Health?

  • Creativity

We get creative in providing unique mental health services to all people--from the innovative approaches we take in shaping our agency’s programs and services, to the creative adaptation and application of therapeutic techniques that we use in each session. We employ some of the most creative professionals in the field, and continuously aim to promote a culture of unconventional thinking and flexible problem-solving.

  • Authenticity

Sincerity, integrity and genuineness are all traits we aim to sharpen through honest self-reflection and ongoing self-development. At Ellie, we encourage all of our staff to continuously strengthen their relationship with their inner-self and to utilize this as a tool for professional growth and genuine interpersonal communication.

  • Humor

We believe that a good sense of humor is more than just a great tool for connecting with others; it’s an invaluable personality characteristic that demonstrates originality, creativity, genuineness and excellent critical thinking. Ellie staff utilize humor as a therapeutic technique for helping others to see problems in a new light, and as a means of cultivating a lighthearted, welcoming and playful environment for both our staff and clients alike.

  • Compassion

We believe that all human beings experience pain and suffering, and that it is our duty to honor and respect their stories, challenges, tragedies, and dreams. Compassion is about bearing witness to the struggles of another living being and to “suffer with” them, by holding a space for them to safely give voice to their pain and their hope.

  • Acceptance

We believe that everyone, both our clients and our staff, can benefit from practicing. We maintain an attitude of openness by welcoming and valuing differences. We strive to routinely practice acceptance- accepting ourselves, accepting others, accepting feedback, accepting changes, and accepting adversity.

  • Determination

We are determined to make a difference, and we are highly motivated to do all that we can to support the goals and visions of those whom we serve. We are also determined to find a way to overcome all obstacles standing in the way of delivering comprehensive mental health services to those who have fallen through the gaps in the traditional healthcare model.

Pre-Opening Support

  • Real Estate

Our dedicated staff will help you in the site selection and lease negotiations to find the ideal site.

  • Finance

Our team will provide assistance with loan processing through the SBA.

  • Site Build Support

We walk you through the entire build-out process from corporate-approved layout and general construction to interior design and on-site technology.

  • Marketing

Once you sign your lease agreement, the marketing of your location beginswith personalized support to set up social media and marketing materials to generate business.

  • Recruitment

We’ll support you in hiring the most qualified clinic directors and therapists.

  • Training

You’ll attend a comprehensive training course, an annual franchise convention, and opportunities to connect with subject matter experts.

On-Going Support

  • Brand Development

You’ll receive brand standard guidelines and digital and print material templates to personalize your own unique ELLIE.

  • Call Center

Our in-house call center team will connect prospective clients to your therapists to find a perfect match and schedule their first appointment.

  • Medical Records And Billing

Our Electronic Health Record System with integrated billing ensures all of your client records remain compliant and your insurance claims get processed.

  • Credentialing & Contracting

Our credentialing partner panels your licensed therapists with insurances to receive the best in-network rates for your services.

Ready To Learn More? - Contact Us

This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.

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