About Lapels Dry Cleaning
Liquid Capital: $100,000
Net Worth Requirement: $400,000
Franchise Fees: $50,000
Royalty: 6%
Training and Support: Available
Home Office: Tampa, FL
CEO: Kevin Dubois
Investement Range $391,031 - $730,122
Lapels Dry Cleaning has been redefining the dry cleaning and laundry industry for over two decades. Established in 2000 and franchising since 2001, Lapels has become the largest franchise dry cleaner in the world, offering an environmentally friendly, technology-driven approach to garment care. With over 100 locations and multiple revenue streams, Lapels provides a semi-absentee, scalable, and recession-resistant business model for franchisees looking to enter a $11 billion industry.
Why Choose Lapels?
Lapels Dry Cleaning is the only franchise offering a 100% environmentally non-toxic and sustainable dry cleaning method, setting it apart in the industry. The franchise features a reoccurring revenue model with multiple service options such as boutique retail locations, home and corporate pickup and delivery, 24/7 lockers, and laundromat services.
Franchisees benefit from an advanced proprietary technology system, allowing them to manage their business remotely, monitor KPIs, and leverage customer data for operational efficiency. The national marketing program is managed by industry leader iHeart Media, incorporating geo-fencing, local search optimization, and digital outreach across major platforms such as Google, Facebook, Amazon Alexa, and Yelp.
With a low cost of goods (under 6%) and no inventory, Lapels offers franchisees a high-margin, high-efficiency business model with national pricing advantages and industry-leading operational support.
Ideal Franchisee Profile
Lapels Dry Cleaning is seeking business-minded, customer-focused entrepreneurs with a background in sales, management, or business leadership. Franchisees should be people-oriented, self-driven, and willing to follow a proven system. This is an ideal opportunity for semi-absentee owners, as franchisees can manage operations remotely while trained staff handles daily tasks.
Frequently Asked Questions
What are the financial requirements for a Lapels franchise?
The total investment ranges from $91,502 to $730,122, depending on the franchise type. The required net worth is $450,000, with liquid capital between $100,000 – $200,000.
What types of Lapels franchise models are available?
Lapels offers multiple business models, including:
- Plant (Full-Service Dry Cleaning Facility) – $50,000 franchise fee
- Satellite Location – $25,000 franchise fee
- Laundromat Model – $30,000 franchise fee
How does Lapels generate revenue?
Lapels franchisees earn revenue through multiple channels, including in-store dry cleaning, home and corporate pickup and delivery, 24/7 locker services, and laundromat services. The reoccurring revenue model ensures consistent customer retention and long-term business growth.
What kind of training and support will I receive?
Franchisees receive comprehensive training at Lapels' headquarters and on-site, covering business operations, customer service, marketing, and technology management. Ongoing support includes weekly franchisee calls, a 24/7 operational and tech support system, lease negotiation assistance, and national marketing campaigns.
Is Lapels available internationally?
Yes, Lapels is expanding internationally, with opportunities available in Canada, Asia, the Middle East, and India.
How does Lapels ensure environmental sustainability?
Lapels uses the world’s only 100% environmentally non-toxic and sustainable dry cleaning methods, making it a safer, eco-friendly alternative to traditional dry cleaning.
What kind of marketing support does Lapels provide?
Lapels partners with iHeart Media and Local Lock Platform to provide geo-fencing, search optimization, social media marketing, and digital ad campaigns. Franchisees also benefit from customized local marketing strategies to drive customer engagement.
Searching for more information? Download the 2024 Lapels Dry Cleaning Franchise Disclosure Document FDD below.
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This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.
