The Exercise Coach | Franchise Cost and Requirements for 2024

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About The Exercise Coach

Liquid Capital: $100,000

Net Worth Requirement: $250,000

Franchise Fees: $49,500

Royalty: 6%

Training and Support: Available

Home Office: Lake Zurich, IL

CEO: Brian R. Cygan

The Exercise Coach

Investement Range $161,682 - $382,986

The Exercise Coach is redefining personal fitness with its innovative approach, combining advanced technology and personalized coaching to deliver impactful results in just two, 20-minute workouts per week. This unique fitness concept is designed especially for people who are unlikely to join a traditional gym, including busy professionals and older adults who prioritize efficiency and privacy in their workouts.

Why Choose The Exercise Coach?

The Exercise Coach stands out in the $38 billion fitness industry with its proprietary approach:

  • Patented Fitness Technology: Utilizes Exerbotics, the most advanced fitness technology in the industry, to provide customized workouts that are efficient and safe, catering to the fitness levels and preferences of each client.
  • Proven 20-Minute Workout: Designed to deliver optimal fitness results in just two 20-minute sessions per week, making it highly attractive to busy professionals and those who prefer not to spend hours at the gym.
  • Targeted Demographic: Focuses on a niche market of clients aged 45-69, offering a workout solution for the busy professional, middle-aged, and retired demographics who want to improve their health without the traditional gym environment.
  • Low Operating Costs: Due to its small footprint (800-1500 sq ft) and efficient use of space, The Exercise Coach studios can operate with significantly lower overhead and build-out costs compared to traditional gyms.
  • Strong Unit Economics: Franchisees can reach break-even quickly with a lower number of members compared to traditional gyms, typically within the 50-80 client range, which can often be achieved within the first 6 months.

Ideal Franchisee Profile

The Exercise Coach is looking for franchisees who are passionate about making a difference in people’s lives:

  • Passionate about Fitness and Health: Ideal candidates should have a strong interest in health and fitness and be enthusiastic about bringing a unique and effective workout regimen to their community.
  • No Fitness Experience Required: Franchisees can succeed without prior fitness industry experience; the franchise provides comprehensive training and support.
  • Strong Leadership and People Skills: Should be comfortable managing a small team, providing excellent customer service, and building strong relationships with clients.
  • Financially Prepared: Franchisees should have the financial capacity to invest in the franchise, with a net worth of at least $250,000 and liquid capital of $100,000.


Searching for more information? Download the 2024 Exercise Coach FDD below.

Exercise Coach FDD 2024


This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.

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